How to make a Search Engine Robot Friendly Site?

There are so many things that you can do to make your site search engine friendly so that Robots of search engines can easily crawl your site pages and index them properly. Here are some basic and simple rules for making your site SE friendly.

• Make all pages of your site reachable from the main (home) page in not more than three clicks.
• Create a “SiteMap” page that has links of all the pages within your site, which you want search engines to index.
• Consider having about 250 – 300 words of content in a page. If you make a page too long, search engine will just ignore them. Generally, most search engines don’t index more than 100 KB of text on a page.
• Avoid making image links or writing key phrases or content in image or flash objects.
• Make sure you don’t have any broken links. Also, make sure there are no common mistakes.
• If possible, don’t use script navigation. Also minimize the use of scripts because search engines cannot read scripts.
• If you dynamically display content of pages extracting from database, try not to pass too many parameters through the querystring. Search engines are not smart enough to understand all the passed variables.
• You can use the file “robots.txt” to describe how you want search engine robots to behave within your site.
• Make sure your site is up all the time with out any server crash.
• Attain as many quality inbound links as possible. This will ensure your site to be indexed quickly and also the higher page rank.