How to make a Search Engine Robot Friendly Site?

There are so many things that you can do to make your site search engine friendly so that Robots of search engines can easily crawl your site pages and index them properly. Here are some basic and simple rules for making your site SE friendly.

• Make all pages of your site reachable from the main (home) page in not more than three clicks.
• Create a “SiteMap” page that has links of all the pages within your site, which you want search engines to index.
• Consider having about 250 – 300 words of content in a page. If you make a page too long, search engine will just ignore them. Generally, most search engines don’t index more than 100 KB of text on a page.
• Avoid making image links or writing key phrases or content in image or flash objects.
• Make sure you don’t have any broken links. Also, make sure there are no common mistakes.
• If possible, don’t use script navigation. Also minimize the use of scripts because search engines cannot read scripts.
• If you dynamically display content of pages extracting from database, try not to pass too many parameters through the querystring. Search engines are not smart enough to understand all the passed variables.
• You can use the file “robots.txt” to describe how you want search engine robots to behave within your site.
• Make sure your site is up all the time with out any server crash.
• Attain as many quality inbound links as possible. This will ensure your site to be indexed quickly and also the higher page rank.

Getting Your Website Indexed in Google

You do a search for something in Google and Google displays millions of different pages, which are stored in servers all around the world. Do you know how Google does the actual search and how it displays so many sites in its result pages? Do you know how Google actually finds those pages? In fact, this is what indexing is called. Before a site appears in search result, search engine must index it. Once a search engine indexes a site, the search engine robot analyses it with relevant information and saves it in search engine database and thus it can deliver that information in its result page when searched for certain key phrases that are used present in that site pages. If a site is not indexed, search engine can not display that site in its result pages regardless of how relevant the page or site is.

Most of the sites do get indexed by search engines including Google. It is just that some do get indexed early while others take some time. There are certain factors that determine how a site is going to be indexed. Actually, there are basically two ways to allow search engines to find a new site.

The first way is by manually submitting an address of the site using a submission form of related search engine. This is generally called site suggestion. You can suggest a site or inform about the site to search engine by providing the site url and some description. Then the suggested site will be on queue for indexing. Other pages of the sites are interlinked with the main homepage so the search engine robot or crawler will automatically find those pages and index them as well.

Another way is to let the search engine robot find the site on its own. You just have to make one other site that is already indexed link to yours. This means, if you just make sure of at least one inbound link to your site from an indexed site, the search engine robot will index your site as well when its crawler crawls the next time. This is probably the better or the desired way of indexing rather than directly suggesting a site. This method can also be quicker than manually suggesting.