Friday, March 30, 2007

SMS for Internet Marketing

Why it makes sense?

  • SMS can be delivered very quickly to very large number of people at once
  • # of people who have access to their cell phone to use SMS is very large
  • Potential that people will read your message is very high
  • SMS is not as costly as other means of marketing

Because of above mentioned characterstics of sms marketing, I think SMS marketing will be more effective than any other form of marketing. I think SMS marketing will soon outbid the use of email marketing because of these qualities. However, if you plan to choose sms marketing as the means of marketing for your site, you should consider following things in order to maximize the outcome.

Things to do when SMS marketing:

  • Only follow permission based marketing
  • Personalize message
  • Clear and Concise message
  • Do not Spam

1 comment:

Anonymous said...

Good for people to know.